TEC Awards Hall of Fame 2004 Inductee
George Lucas

George Lucas's devotion to timeless storytelling and cutting-edge innovation has resulted in some of the most successful and beloved films of all time. In making them, Lucas has also pushed the envelope of technology, not only in image and sound creation, but also in the way that audiences everywhere enjoy the film going experience.
In 1971, working with San Francisco production studio American Zoetrope and longtime friend Francis Ford Coppola as executive producer, Lucas transformed an award-winning student film into his first feature, THX 1138. His second feature film, the low-budget American Graffiti (1973), became the most successful film of its time, and garnered Golden Globe, New York Film Critics' and National Society of Film Critics' awards. Pushing the boundaries of storytelling, American Graffiti was the first film of its kind to tell multiple stories through interweaving narratives backed by a soundtrack of contemporary music. And rather than simply appearing from nowhere, all of the classic tunes creating the film's backbone are played via onscreen sources—another cinema first.

It was Lucas's third film, 1977's Star Wars, that changed everything. Refusing to accept the limitations of filmmaking at the time, Lucas created his own visual effects company, Industrial Light & Magic, to make his vision a reality. Star Wars set new standards for sophistication in film visuals and won eight Academy Awards; at the same time, its impact on film sound was profound. At a time when the industry was moving toward electronic scores, Star Wars revived the popularity of the large symphonic score, while the film's success jumpstarted the fledgling Dolby Stereo optical 4-channel format, leading to thousands of theaters worldwide upgrading to multichannel surround sound systems.

The Lucas magic continued with The Empire Strikes Back in 1980 and Return of the Jedi in 1983. In the 1980s, he co-wrote and executive-produced the successful Raiders of the Lost Ark, Indiana Jones and the Temple of Doom and 1989's Indiana Jones and the Last Crusade, a trilogy that won eight Academy Awards. Later, The Young Indiana Jones Chronicles used ILM technology to create effects and historical locales that could otherwise have never been done on the budget of a television series. It won 12 Emmy Awards in the process.
In 1983, Lucas founded THX Ltd. to provide technology and performance standards to ensure that the vision of filmmakers and musical artists is accurately presented to cinema, home entertainment and automotive consumer audiences. THX® Certification is considered a mark of excellence in the entertainment industry. For consumers, it represents a promise that the cinemas they visit and the products they purchase meet the highest standards for picture and sound performance.

Lucasfilm and its audio division, Skywalker Sound, have applied their own technical expertise to the crafting of a film's soundtrack and post-production editing. Innovations such as SoundDroid and EditDroid were the forerunners of tools that are now considered standard in post-production. In 1984, SoundDroid was a spellbinding technological achievement, offering picture interlock, multitrack recording, sound synthesis, editing, mixing dynamics control, reverb and effects—all from a touch-sensitive graphics screen, using soft keys, assignable knobs and moving faders. These pioneering computer-based nonlinear picture and audio post technologies became the basis for preferred editing platforms used in film and television today.

The "firsts" continued: In April 1991, Skywalker Sound began using Dolby AC-2 coding to transmit over T1 lines to link the Marin County facility to locations worldwide, fundamentally changing the logistics for ADR and mixing. In 1997, Skywalker Sound collaborated with THX and Dolby to create a new center-rear surround channel for film sound mixing. The resulting 6.1 Digital Surround EX system premiered with Star Wars: Episode I The Phantom Menace in 1999, and forever changed the sonic experience in the movie theater. Today, years of research and development in the areas of fiber networking and state-of-the-art digital audio environments, make Skywalker the most dynamic audio post facility in the world.

Lucas expanded Lucasfilm Ltd. to encompass a number of major divisions. ILM continues to grow, delivering visual effects for scores of films, TV specials and commercials. In 1985, ILM developed the first digital creature for Young Sherlock Holmes and in 1988 debuted the "morphing" effect for Willow. ILM continued breaking new ground with the liquid-metal killer in Terminator 2, and the lifelike dinosaurs of Jurassic Park. The computer graphic research division of Lucasfilm was spun-off in 1986 and became Pixar Animation Studios. Other Lucasfilm branches include LucasArts Entertainment Company, a leading developer of computer and console-based entertainment, which revolutionized the industry with its patented iMUSE Interactive Music Streaming Engine, bringing new levels of audio realism to the games industry.

Lucas is currently in post-production on the third and final prequel, Star Wars: Episode III Revenge of the Sith, which is scheduled to be released May 19, 2005.

Lucas continues to invest in Lucasfilm divisions such as ILM and Skywalker Sound and in the Letterman Digital Arts Center, a new 23-acre production complex that will start operating in 2005 in San Francisco's Presidio. George Lucas has said that "sound is 50 percent of the motion picture experience," and with his lifelong commitment to creating and preserving the highest standards of audio (and picture, too) he has not only shaped the production industry, but also the entertainment experiences of uncountable people worldwide. DOWNLOAD THIS TEXT

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